30.11.24A Comprehensive Outlook on Christmas 2024 Retail Trends. As we step into the festive season of 2024, the retail landscape is alive with both optimism and anticipation. At Granby, we’re excited to share our insights into the Christmas 2024 Retail Trends shaping this Christmas. While the current season is now in full swing, it’s never […]- 25.11.24AIA Festival of Happiness 2024: Insights and Inspiration at Google HQ The AIA Festival of Happiness 2024, sponsored by Google and hosted at their King’s Cross HQ, was a remarkable gathering of 240 agency leaders, including Granby’s Caroline Noblett and Nic Rogan. The AIA The Alliance of Independent Agencies is a dynamic network that champions […]
30.09.24Subscription Loyalty In 2024, we’ve been looking much more closely at trends in loyalty promotions and we’ve seen a significant shift in how brands are approaching loyalty programs. Our July 2024 blog offered an overview of the loyalty landscape. This time around we are taking the opportunity to drill down into one of the major […]
30.07.24Overview of Loyalty in Promotional Marketing In 2024, we’ve been looking at trends in loyalty promotions and we’ve seen a significant shift in how brands are approaching loyalty programs. They’re not just about rewarding customers for spending money anymore. Instead, loyalty programs are becoming a central strategy that supports the entire customer journey—from the moment […]- 08.06.23Stuck for inspiration? Do your campaigns feel jaded or like they’re missing a trick? Summer’s silly season is coming up and that can be tough too, we know. To help, we’ve put together a shortlist of promotional marketing winners that you can use right now! To be honest, they’re also evergreen tactics that will stand […]
- 27.10.22Inflation. The weekly shop. Petrol prices. Household energy bills. Trouble a’t mill, as they say. Or, more accurately, uncertainty in the halls of the Palace of Westminster. As pundits predict that shocked households will rein in their spending, retailers and manufacturers are feeling wrong-footed. We’re not far enough on from the pandemic lockdowns that there’s […]
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