We agree that sustainable packaging packaging is massively important. Focusing your business processes on sustainability demonstrates to customers that, as a company, you care about the environment and social issues that…
Read more...The top priority for any brand or company should be developing and maintaining the loyalty of their customer base, and this loyalty comes in two forms: Brand loyalty and customer loyalty. When…
Read more...TV streaming services, 'Prime Now' Amazon's one-hour delivery service and Uber eats delivering our current culinary craving to our door, anytime day or night, it's safe to say we are living in…
Read more...On Thursday 7th November, Jo Kimber, Granby’s MD attended the Annual UK Packaging Awards in London, where Granby had been shortlisted for the Co-Pack and Fulfilment company of the year, and ……
Read more...The year is steadily coming to a close, and with a few months left to go until 2020, there isn’t a more fitting time for a yearly roundup of what we believe…
Read more...Before we really get into it, how do we define Guerrilla Marketing? The term ‘Guerrilla’ has its roots in warfare, and it is characterised by tactics that employ the element of…
Read more...Granby Scoop Gold… Twice at the IPM COGs 2019
On Thursday 27th September, Granby's promotional marketing team attended the IPM's annual COGS awards. Twelve categories were being awarded at the London event, and…
Read more...A recent article by the Royal Mint explained 'Why pay £10 for a 50p coin?' and got us thinking about the difference of cost vs. value.
On the face of it, a coin…
Read more...Public sector organisations can greatly benefit through using the Crown Commercial Services approved Managed Print and Digital Solutions framework.
You may have heard of this scheme before, but what’s so great and what’s…
Read more...If you're looking to reduce lingering inventory levels and mounting costs, there are some simple changes you can make to create big impact.
Supply chain collaboration, or utilising 3PL partners, helps to improve…
Read more...In 2018, we decided to sponsor local not-for-profit Charities@SAMS.
Their fantastic work helps some of the most vulnerable people of Lancashire.
Here is just a snapshot of why we're delighted to announce that Granby are…
Read more...Awards season never seems to end these days, but one programme you can always count on for high-quality entries is the IPM Awards.
Representatives from Granby attended this year’s judging session…
Read more...We are proud to confirm that Granby have been awarded the high profile Field Force Logistics Contract for the 2021 Census by the Office for National Statistics (ONS).
Following a highly robust tendering process,…
Read more...Consumers’ fascination with high-ticket items continues even in uncertain economic times. The luxury goods market is predicted to grow by up to 5% globally before 2022, according to a report from management…
Read more...UK retail continues to fight hard on several fronts, including the inexorable rise of e-commerce brands and uncertainty around Brexit. There’s no sign this will change soon.
In this climate, it’s good to…
Read more...Now more than ever, brands need to give consumers a slick, strong experience. These are trying times for the high street, but that doesn’t mean your brand’s standards should slip when it…
Read more...Fulfilment is all about completing orders successfully, but this becomes more difficult as the business grows. This is because of the increasing number of orders places more demands on space, time and…
Read more...In the digital age, brand and retailer loyalty programme members have demanded an overhaul to these schemes. Many of the high-profile ones, from Waitrose to Coca-Cola, have recently rung the changes. Even…
Read more...Print management services are an essential component of the daily running of any business, whether it's big or small, so it's important to make sure they're done right. Understanding your business printing…
Read more...Without strict quality controls in place, your supplier might not just damage your product - your brand’s reputation could be dented, too.
Marketing teams often leave the minutiae of quality control to their…
Read more...It takes a lot of time and effort to develop a one-time customer into a brand advocate, but consumer loyalty should be a top priority if a brand wants to build ROI…
Read more...Whatever your views on Brexit, economic forecasts seemingly all point to the same post-deal financial issues. Reports from both government and independent bodies suggest that prices in many sectors could rise sharply…
Read more...The UK cosmetics industry is already worth more than £13bn (source: Statista) and is growing fast.
There has been an explosion of e-commerce challenger brands, from Fenty to Glossier,
Read more...You can have the biggest promotion on the market. Your product might be endorsed by the king or queen of influencers. You could even have paid top dollar for a celebrity brand…
Read more...No matter where your customers first see your brand packaging, whether it’s a glossy box standing out on a shelf or a parcel delivered to their door, the experience can leave a…
Read more...Granby are delighted to announce that we won THREE IPM COGS awards at the ceremony which was held on the 28th September at the St. Pancras Renaissance Hotel in London on 28th…
Read more...Direct-to-consumer retailing is becoming ever more prominent, and recent years have seen success stories from start-ups that have used the business model to their advantage. But exactly what factors have made these…
Read more...If Black Friday proves anything, it’s that we’re never too tired to shop. These days, over a hundred million of us brave the Black Friday retail scene in person, and even more…
Read more...Studies have shown that printing is one of the most significant expenses for any company - businesses often spend as much as 3% of their annual revenue on printing costs alone! Even…
Read more...Every company has to think carefully about how to market their product. This includes the way it is displayed on their website, all the way through to choosing the right target audience.…
Read more...Contact centres are the backbone of many organisations operating in today’s business environment. There are consumers who deem service phone calls to be a tedious experience, but thanks to the widespread use…
Read more...Promotions are a strong method for meeting your business' goals, whether you're looking to reach a different audience, boost a certain aspect or introduce a new product.
But remember, promotions don't…
Almost all businesses print, from letters to business cards and POS to large format, printed materials are a necessary part of both the day to day life of any organisation and its…
Read more...A reliable warehouse partner is more than a place to simply store your goods and move them on, it’s about providing you with a full and professional all-encompassing warehousing and distribution solution…
Read more...Hybrid Mail is a digital alternative to in-house printing. It’s fast, efficient, and more cost-effective than using regular postal delivery. You don’t even need to leave your desk!
How it works
Point of Sale (POS), also commonly referred to as Point of Purchase (POP) is what increases sales in your business, encouraging clients to spend more while also increasing their familiarity with your…
Read more...If your business is struggling to cope with the requirements of packing, or if you are seeking ways to improve your product while cutting your costs, consider outsourcing packing and dispatch to…
Read more...In a world where we are faced with more choice than ever, meeting the expectations of your customers is an ever-changing game. With the advent of the internet, customers now have a…
Read more...There is no denying that we live in a digital world. The Internet has changed the way we go about our daily lives. It has certainly changed the way we market our…
Read more...The landscape of the grocery market is changing rapidly, away from a reliance on large supermarkets offering in-store shopping experiences towards more and more online purchases in various forms. Due to this…
Read more...There’s much talk these days about how commercially vital it is to offer your customers the best possible experience in all their dealings with you.
Improving customer interaction can provide a substantial competitive…
Read more...With the advent of more sophisticated technology, retail shopper marketing efforts are seeing a subtle shift from traditional promotions. People are now more attracted to eco-friendly products, gadgets, and accessories than ever…
Read more...Are you looking to reduce your environmental impact and ecological footprint? Opt for sustainable packaging- it’s the future! More and more organisations are choosing to be greener by using packaging which has…
Read more...We are delighted to announce that Granby have won a prestigious UKWA (UK Warehousing Association) Award. Granby were the winner of the Customer Service Category, which recognises businesses across the logistics sector…
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