September 2024
We hope everyone had a lovely summer! In the past month we have been able to announce our partnership with the Lancashire Wellbeing Business Network, aligning with our commitment to mental health. Our company barbecue was a fantastic success, we had the pleasure of hosting Edrington UK at Granby HQ, and we want to extend our heartfelt thanks to them for their generous sponsorship of this event. We've also been recertified for ISO 27001; this achievement underscores our unwavering commitment to information security and our dedication to maintaining the highest standards in managing risks related to the security of data. And we renewed our FSQS Certification, underscoring our dedication to security and quality. You may know that we occasionally publish longer stories in our blog section and we recently looked at trends in customer loyalty, exploring how loyalty programs are becoming a central strategy supporting the entire customer journey. We wish all our clients, friends, partners and colleagues a successful autumn ahead. Thank you for your continued support!
Granby joins the Lancashire Wellbeing Business Network
We are very pleased to share that Granby has joined the Lancashire Wellbeing Business Network, Lancashire Mind are a mental health charity dedicated to improving mental health and wellbeing across Lancashire. This partnership aligns perfectly with our strategic platform of putting people before profit.
At Granby, we believe that supporting the health and wellbeing of our workforce is paramount. By joining the Lancashire Mind Business Network, we are taking another significant step towards an open and compassionate culture within our organisation.
Granby host Edrington UK Barbecue Day!
Edrington Barbecue Day! This month, we had an absolutely fantastic company barbecue, sponsored by our wonderful client, Edrington UK. We had the pleasure of hosting Ruaridh Hunter and Helen Connolly of Edrington UK at Granby HQ, and we want to extend our heartfelt thanks to them for their generous sponsorship of this event. It was a perfect day for our teams to come together, relax, and enjoy some delicious food in a casual and friendly atmosphere.
ISO 27001 Recertification
Granby recertified for ISO 27001: Granby are very pleased to share the news that we have been recertified for ISO 27001. This achievement underscores our unwavering commitment to information security and our dedication to maintaining the highest standards in managing risks related to the security of data. Conformity means that Granby has a robust system in place to manage data security risks, adhering to the best practices and principles enshrined in this International Standard.
FSQS Certification Renewed
Granby FSQS Certification Renewed: We are proud to share that Granby has renewed our FSQS Certification. The FSQS (Financial Services Qualification System) certification is a mark of trust and quality, recognised by some of the largest purchasers in the financial sector. This FSQS Certification renewal underscores our dedication to meeting and exceeding the rigorous compliance standards required to serve our financial clients effectively.
Trends in Loyalty Promotions
In 2024, we’ve been looking at trends in loyalty promotions and we’ve seen a significant shift in how brands are approaching loyalty programs. They’re not just about rewarding customers for spending money anymore. Instead, loyalty programs are becoming a central strategy that supports the entire customer journey—from the moment they first hear about the brand to when they become advocates. Brands are now incentivising customers to share their purchase intentions, refer a friend, or leave a review. These actions, which used to be challenging to encourage, are now much easier to implement and can significantly impact the business.